Second "Hero*ine" workshop imparts entrepreneurial understanding

In the second workshop, the hero teams become social entrepreneurs and learn business know-how.


After a solid foundation was laid with the first workshop on the topic of "Team" at the end of June, the second workshop of this year's "Heroes of Upper Franconia" competition round took place last Friday, 8 July 2022. Under the working title "Product, Business Models and Stakeholder Management", the ten hero teams, which qualified for Phase 1 - Further Development and Networking of the competition during the selection process, dealt intensively with the economic aspects of their commitment. Among other things, questions about the value of the product, the financing of their own project and the customers and users were examined. As the initiators, Adalbert-Raps-Stiftung , in cooperation with the Institute for Entrepreneurship and Innovation at the University of Bayreuth, trained the participants in entrepreneurial understanding and offered them real added value in line with this year's motto "Creating Impact for Upper Franconia". Well prepared for the following coaching phase, in which the hero teams will have to implement the contents of the first and second workshop under guidance in the project, the third and last workshop on the topic of impact awaits the participants on 24 September 2022.


Entrepreneurial know-how for sustainable social commitment

Led by Prof. Dr. Eva Jakob - Junior Professor for Social Entrepreneurship, Christian Teringl - Research Assistant Human Resource Management& Intrapreneurship/Foundation Consulting and Marie Enzberger - Master's student and student assistant in the field of Social Entrepreneurship, the second of three obligatory workshops of Phase 1 - Networking and Further Development of the third round of the competition "Heroes of Upper Franconia 2022" took place last Friday, 8 July 2022, from 2 to 6:30 p.m. at the Wirsberg Youth Hostel. Under the topic "Product, Business Models and Stakeholder Management", everything revolved around entrepreneurial understanding, "because the economic aspect is also becoming increasingly important for social projects! Only those who deal with essential points such as the value of the product, the financing of their own project as well as the customers and users at an early stage can survive in the long term. In this way, social projects also benefit from entrepreneurial thinking," says Prof. Dr. Eva Jakob. In addition to developing an understanding of how the project works and thus the business model, the hero teams also dealt with their stakeholders in the second workshop. [STATEMENT]  

Promoting development potential in a targeted manner

With the input from the past two workshops and the outlook for Workshop III on the topic of "Impact" on 24 September 2022, which, in addition to impact measurement and its importance, also deals with the topic of communication and pitching, the heroine teams are well prepared for the coaching phase that is about to begin. In the coming three months, the participants will have to implement what they have learned in their projects, accompanied by coaching from the University of Bayreuth, so that they can present their respective offer and its added value for the target group and region to a jury at the Hero Festival on 22 October 2022 and thus qualify for the transition to Phase 2 - Impact and Growth .

Heroic Home Upper Franconia 2022: An initiative with added value!

Create a new impact for the Upper Franconia region! - With this heroine mission, "Heroes of Upper Franconia", an initiative of Adalbert-Raps-Stiftung in cooperation with the Institute for Entrepreneurship and Innovation at the University of Bayreuth, started the application phase for the third round of the competition in April 2022. Unlike previous years, in which existing projects were awarded, the 2022 initiative focuses on the development of the participating projects and the organisations behind them. The ten selected hero teams from Upper Franconia can look forward to a well thought-out programme with added value in the third round of the competition: the organisations can expect not only extensive coaching and workshops in phase 1 - further development and networking of the programme, but also the chance to receive unconditional hero money of a maximum of 15,000 euros with the qualification for transfer to phase 2 - working and growing. The special thing about it: The three selected teams decide themselves on the amount and type of payment. It is conceivable, for example, to make a one-time call for donations for a larger investment or to make recurring monthly payments for the basic financing of the programme. With the initiative "Heroes of Upper Franconia2022", the Adalbert-Raps-Stiftung provides a total of 130,000 euros in funding to promote social participation in Upper Franconia.